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Blog: Lab Notes

Our blog plus marketing hints and tips.

TikTok advertising expert Savannah Sanchez tells us what really works

Based in Las Vegas, Savannah helps E-commerce brands increase their sales through creative ads on

Written by Molly Saunders Advertising Brand E-Commerce Email Marketing Marketing Strategy Podcast TikTok 16 min read

Josh Henshaw from Coniston Capital talks about marketing from an investor’s point of view

Josh has plenty of experience in fund-raising, having spent 5 years investing in SMEs prior to

Written by Molly Saunders Advertising Brand E-Commerce Marketing Strategy Podcast 17 min read

Jay Wright, CEO of Virgin Wines tells us how he also manages to lead marketing as the CMO

Jay Wright took over as CEO of Virgin Wines back in 2008 and has transformed the company into one of

Written by Molly Saunders E-Commerce Podcast 19 min read

Reasons for rebranding

Company announcements about rebrands tend to either make me laugh out loud or feel physically sick.

Written by Andrew Veitch Brand Our News 2 min read

Season 1: Andrew Veitch

Direct to Consumer marketing lessons from Season 1

Season 1 of the Joy of Marketing Podcast has come to an end. I spent more than 7 hours speaking to

Written by Andrew Veitch Marketing Strategy Podcast 2 min read

B2B vs B2C

Why B2B and B2C marketing is so different

I've spent about 12 years in B2C marketing and about 5 years in B2B marketing. It is surprising just

Written by Andrew Veitch Marketing Strategy 2 min read

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The best time of day for sending marketing emails

Written by Andrew VeitchEmail Marketing Featured 2 min read

Editor picks

What do your customers really think?

Customer Insight Featured New Features 2 min read

The Future is Here: Our AI Powered Inspiration Tool.

Data Science Featured 2 min read

Make your peace with database segmentation

Database Marketing Email Marketing Featured 2 min read

Things We Believe About Ecommerce

E-Commerce Featured Our News 4 min read

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