Seed Round

We're delighted to say we raised our Seed Round today. A huge thanks to Bill Dobbie, Richard Freedman (left) and Kevin Dorren for their support for the business. We'd also like to thank Scottish Enterprise who have provided account management to Machine Labs and helped us with both advice and Read More about Seed Round

Our Brand Wheel

We are huge fans of Brand Wheels. Rather than a lengthy brand book it's a very easy way of communicating the key features of the brand on one page. The wheel is divided in two with rational factors at the top and emotional factors at the bottom. The two or three most important factors are in the Read More about Our Brand Wheel

Machine Labs launches

Machine Labs launches today! We are still not ready to offer the product but I wanted to share our three hypotheses: Every large e-commerce business has a data science team working on marketing. We believe there is a bit opportunity to productize this work and launch it as an affordable service Read More about Machine Labs launches